Great ideas

At Fluid we’ll always believe in
the power of a great idea and the
importance of a sketchbook and pen.

We share a conviction that creativity is
crucial to business success, regardless
of sector, audience, budget or goal.

Standing out from the crowd has
never been as difficult as it is today.
Whether you’re targeting consumers
or businesses, you can guarantee
that they’ve already been exposed
to thousands of marketing messages
that day. Worryingly, they’re probably
immune to most of them.

Whether creative, strategic, or
digital, our mission is always to create
something that cuts through the
clutter and hits hard, reaching the
right audience with the right message
and making sure it’s remembered.

It’s what we do best.

University of Derby in-flight

Our award-winning in-flight campaign made the University of Derby the first HE institute to embrace ambient advertising on aeroplanes.

Derby Theatre Website

Our new website for Derby Theatre is set to launch in April 2012 and will integrate box office and ecommerce facilities.

Hive Derby

This innovative social network was designed and built for University of Derby graduates to get back in touch and reconnect with old friends.

The National Trust

We've been working with National Trust properties in the East Midlands to make sure their literature is up to scratch for the year ahead.

University of Derby Online

The new online learning website for the University will compete with established distance learning providers from the UK, Europe and the rest of the world.

bACTIVE

Great ideas stand the test of time, and after six years our bACTIVE brand remains the focal point of Derby’s trailblazing Physical Activity strategy.

Glennans Crisps

We’ve created new branding, packaging, website and much more for Europe’s biggest manufacturer of veg crisps – a family clan from Staffordshire.

'Move It' Campaign

Our 'Move It' campaign formed a key part of the Council's healthy lifestyle initiative, and was designed to encourage more active, healthier lifestyles in adults across Derbyshire.

Colourful Exhibitions

The stunning visuals created for Naturex brought admiring glances from competitors as they towered above the stand at Europe's largest food ingredients exhibition.

Helping Hands Website

Our website for Helping Hands is the focal point of their business growth strategy as they strive to become the UK's number one provider of live-in care.

Will Power

Adopting eye catching and memorable guerrilla tactics, our Will Power campaign was designed to encourage people to quit smoking.

Safe Drinking Campaign

To make sure festive revellers didn't indulge too heavily, we developed a hard hitting campaign highlighting the dangers of excessive alcohol consumption.

Derby Theatre Branding

Beating competition from specialist agencies from across the UK, we’re proud to have been chosen as the marketing agency for the new-look Derby Theatre.

MASA Website

The new image-led website for MASA Restaurant and Wine Bar helps to reinforce their positioning as one of the East Midlands' most distinctive dining experiences.

Naturex Marketing

When the market leader in the European Food Ingredients industry needs a splash of colour added to their marketing, we’re the people they call!

Overseal Go Back To Nature

In an industry full of predictable design and uninspiring brands, the illustrative nudity in our 'back to nature' campaign quickly became iconic within the natural food colourants industry.

University of Derby V-Tube

Working with the University's innovative marketing department, we've created a series of websites that integrate webcam recording software and social sharing to allow students to send video messages to their friends and family.

RCN Illustrated Comic

Briefed with the task of maximising appeal to a young audience, we developed a comic and illustrative design style to promote health care careers.

Barchester Healthcare

We’re celebrating seven years as design partner and brand custodian to Barchester Healthcare – the UK’s market leader and standards bearer for care.

The Olympic Planet

The 'Planet Derby' concept that we developed two years ago has grown and evolved, with the new 'Olympic Planet' being the latest addition to the series that educates people about the wonders of Derby.

Chill Out Driver Dude

Our humorous road safety campaign for the East Midlands still graces the rear windows of cars throughout the region - five years after the promotion came to an end.

bYOU Healthy Lifestyles

Working in partnership with the NHS, the bYOU branding, literature and website encourages people to get fit and healthy by tackling weight issues head-on.

Kickstart Campaign

Part of the Council's bACTIVE initiative, our Kickstart campaign encouraged people to make a positive change and get fitter and more active.

Obipektin Design & Branding

The new brand and design style created for Obipektin helped to build the profile of the organisation, culminating in their acquisition by the industry's market leader

A World of Potential

The 3D world created for ABC was designed to promote the breadth of services involved in creating better business interiors.

English Care Villages Website

The website being developed for English Villages has to ooze quality and sophistication to reflect the premium positioning of this visionary brand.

©2012 Fluid Ideas Ltd